Men’s Health

i just unfortunately saw a swiffer commercial that angered me. the story goes something like this:

a woman is sitting on the stand in a court room. there's suspenseful music playing. people look angry. "can you point out the perpetrator ma'am," a young lawyer barks at her. "yes! right there!" she points to the defendant.

it's a broom. a fucking broom.

the defendant's lawyer stands and tears his glasses off his face. "objection!" he yelled. cue "one way, or another" theme song for swiffer.

snap to real life: i immediately grab my coat and head to the local grocery store to beat mobs of other people killing each other for a swiffer.

seriously, where do these marketing people come up with these incredible ideas for commercials? and who are the people saying, "yes, i like that way you're thinking, jones," and shelling out millions for such tripe?

will and i started a boycott list. on it are companies who pay for insultingly stupid commercials, absent of wit or creativity and riddled with predictable garbage selling tactics or blatant lies. swiffer just jumped into the top three, associated with the likes of the liberty mutual commercials in which people do nice things for each other (the music on one of them is ok, but c'mon you know insurance companies don't do nice things for us) and cialis, the viagra-like medicine in which people apparently relax in claw foot tubs void of plumbing but managing somehow to exist on a mountain top.